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DGU Sale


  • Wednesday, 14 December 2016 16:18:15

    This super sexy men's brand are experts in more than underwear! Made in Germany, their divine fetish styling produces unique all in ones, short and long sleeved tees, along with an amazing collection of thongs, strings, straps and briefs. Equally as good for a night in and a night out, the Manstore collection is the cutting edge in sensual menswear.

    Shimmering fabrIcs, sensual sheer mesh and sexy materials that cling to your masculine shape are the staples of this saucy brand.

    Click here to discover more devilishly delightful treats to showcase your manhood.


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  • Friday, 25 November 2016 11:59:02

    We know what you've been waiting for so let's start the festive season with a bang! This weekend is known for mad sales so we are OF COURSE going to be dropping some crazy underpants deals in our Black Friday Sale.

    Over this weekend we are offering a whopping 20% OFF to our lovely customers. For this weekend only get 20% off underwear, swimwear, lounge wear and PJs, tees, vests, socks and all in ones ONLY at the Deadgoodundies website.

    These fabulous discounts will be running until midnight on Monday 28th so put the kettle on, sit back and bag yourself some amazing deals with DGU this weekend.

    So, why not brighten up leg day with the Manstore M615 Bungee Leggings! Now only £40.00 and available in three very different, bold prints. See them all here


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  • Thursday, 20 October 2016 13:49:03

    The international debate on what swimmers men should wear on the beach is hotting up. Minimal bikini briefs are falling out of favour as boxer cuts and retro trunks take over.

    There's always been a Euro-American divide over how much fabric a man should wear beside the sea - the 'European look' being minuscule 'budgy smugglers' while men in the US still prefer flappy board shorts.

    Now the middle ground - more Bond than Bondi - is gaining popularity as gents adopt stretchy fitted trunks or more tailored beach-to-bar shorts (http://now.howstuffworks.com/2016/10/19/speedo-less-popular-europe).

    Deadgoodundies founder Adam Davies commented today: "With men's swimwear it's not black and white, right or wrong. It's more about what suits your body shape and what you do on the beach... sunbathing requires less coverage than a game of football or volleyball, splashing about in the shallows is very different from swimming a mile or two out to sea and back. Does your beach activity require a drawstring and must shorts have an inner brief to keep everything in place? Are you in and out of the water like a seal and prefer fast dry fabric?

    "DGU's policy has always been to stock swimwear for men all year so whenever they're hitting the pool or beach, we've got a good selection of swimmers ready. Coverage ranges from the slinkiest thongs to mid-thigh shorts via bikini briefs and movie start trunks to hipster shapes."

    Men's hipster swim shorts Plain swimming trunks for men
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  • Tuesday, 11 October 2016 17:00:03

    If you want the inside track on men's underwear and who really wears what, best listen carefully to one of the industry's best pants watchers - UNBTim, founder of Underwear News Briefs. Celebrating the website's 8th birthday, he reveals eight things he's learned about men and their underpants. Including the knotty question about whether gay men and straight men choose the same designs.




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  • Saturday, 8 October 2016 13:54:34

    Is topless Poldark a symptom of the objectification of men - or was it just a hot day's filming? Actor Aiden Turner says it was HIS idea to strip to the waist when he was shooting the epic TV series in Cornwall during one of the hottest summers on record. And in any case a Cornish farmer scything a field would be quite likely to get his kit off anyway, wouldn't he?

    What we see much less often on screen is men in just their underwear (or indeed without it). But if we saw more would that be objectification? Is the novelty of a bit of male flesh causing the furore. Remember the Diet Coke Break folks?


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